VernonGirl

#Future Shop #Vernon price drops Nov. 18/19, 2009

Come and see Shawn Pitcher of Future Shop in Vernon, BC for these price drops before Thursday, November 19th at 9:00 p.m. Ask for Shawn and mention Twitter specifically and get further discounts on accessories. Or call Shawn at 250-540-2872 on his cell phone before you go into the store for more information. You can also follow Shawn on twitter @Shawn_Pitcher

Samsung B610 120hz LCD 40" 999.99
Samsung B610 120hz  LCD 46" 1399.99
Samsung B610 120hz  LCD 52" 1799.99

Samsung B750 240hz 40" 1499.99
Samsung B750 240hz 46" 1799.99
Samsung B750 240hz 52" 2099.99

Huge price drops on all sony TV's: Sony V5100 120hz series LCD 40" 1099.99 
Huge price drops on all sony TV's: Sony V5100 120hz series LCD 46"  1399.99
Huge price drops on all sony TV's: Sony V5100 120hz series LCD 52" 1799.99

LG 240hz LH55 series huge price drops 40" 240hz 1299.99

LG 240hz LH55 series huge price drops46" 240hz 1599.99 or 1699.99 with Pioneer sound system save $550.00

LG 240hz LH55 series huge price drops 55" 240hz 1999.99 including install

Blu-Ray player that plays your downloaded DivX movies on a USB thumb drive.  For only $169.99

Lg has the hotest NEW Blu-Ray on the market.  With the best and sharpest picture on Blu-Ray to date.

Come and ask for a demo and see the difference with Blue-Ray for yourself.

Ask for Shawn in the Store and mention you saw this on twitter and get a Blenz Coffee card with purchase.

Ask for Shawn in the Store and mention you saw this on Twitter and get 20% off Accessories.

Monster Power package: $129.99 save 90.00 includes HTS800 Clean power, Monster 6ft HDMI and Monster screen clean, Great VALUE

BELL ExpressVu Huge deal til thursday 9pm with tv purchase get the Bell 6131 HD receiver for $0 net price. Save $ 200 with TV purchase and activation credit.

Twitter Case Study - How a T.V. salesman drives people into see him at #Vernon Future Shop

Shawn Pitcher of Future Shop in Vernon, B.C. is a Product Expert in televisions, speakers, Blue-Ray players and other neat gadgets. He is now using Twitter to get a competitive edge on the other sales people in the store, increase his sales and gain a new following of customers.

How is he doing it?

Each day that Shawn works, he is given new specials, also known as price drops, that he can offer to customers. Now, he provides those specials to Lava Marketing, usually by phone, with the prices, model numbers and a short description of the product.

Lava Marketing set up a Twitter account for Shawn and began adding followers to it that will follow Shawn back. Shawn does not have his own website for his sales job, so Lava Marketing types a list of the price drops and posts it on a special web page for him in VernonGirl.com, a website about Vernon, B.C. business, events, tourism and news.

Then, Lava Marketing takes the list of specials and puts it into a .txt file (usually using Notepad), with a link in every line item to the product mentioned.

Here is what the list looks like below. Note that the links haven't been shortened yet because Lava Marketing has a url shortener that will do it automatically.

Price drop Samsung 40" LN40B530 $799.99. Add Samsung Blu-Ray Player & Dark Night movie $99 #FutureShop Vernon http://courtenaypitcher.typepad.com/vernongirl/2009/11/vernon-future-shop-specials-for-nov-11.html

Get twitter tips @vernongirl http://courtenaypitcher.typepad.com/vernongirl/2009/11/lava-marketing-launches-pay-per-tweet-service-to-vernon-bc-businesses.html

Price drop Nov. 12 Samsung 40" LN40B530 $799.99. add Home theatre audio system $299.99 #FutureShop #Vernon http://courtenaypitcher.typepad.com/vernongirl/2009/11/vernon-future-shop-specials-for-nov-11.html

She is tweeting for me. Have her tweet for you. @vernongirl http://courtenaypitcher.typepad.com/vernongirl/2009/11/lava-marketing-launches-pay-per-tweet-service-to-vernon-bc-businesses.html

Price drop. Samsung 40" LN40B530 $799.99 add digital high definition PVR $299 #FutureShop #Vernon http://courtenaypitcher.typepad.com/vernongirl/2009/11/vernon-future-shop-specials-for-nov-11.html

How do dark chocolate and Twitter blenz @vernongirl http://courtenaypitcher.typepad.com/vernongirl/2009/11/twitter-case-study-blenz-coffee.html

Lava Marketing threw a few promotional items in there about themselves as well. This is a great cross-marketing strategy.

Once the list is created in the .txt format, Lava Marketing then bulk uploads the list into special software. If there are line items longer than 140 characters, the software notifies them so the line item can be adjusted to meet the Twitter specifications.

Usually the lists are much longer than the one above, so this means that the tweets have to be scheduled to go every twenty minutes throughout the day. They are sent more often (every 5 minutes) or less often (every hour), depending on the length of the list.

Lava Marketing also specifies which hours they are sent in, so that they are not sent after Shawn has left Future Shop. And they make sure they are only sent the day of the week, for example Thursday, that Shawn is working. (He doesn't want anyone else scooping his Twitter clients when he's not there.)

Now, although Shawn phones his list in, other companies, sales people or business owners that partner with Lava Marketing are encouraged to type up the lists themselves and email them in.

Normally, Shawn would need to pay Lava Marketing a fee per tweet based on the number of tweets and the frequency of them. The fee is low because the process is quite automated unless the tweets need to be re-written each day so that no repeat tweets go out. (Twitter doesn't like repeats.) But, for Shawn it's free. Lava Marketing just happens to provide a special service to Shawn since he's married to the owner.

I hope you can use some of the examples in this case study to figure out how to begin creating a list of tweets that Lava Marketing can send out for you from your Twitter account. Maybe this case study will help you understand how Twitter could become more of a sales tool for your business. Feel free to give me a Direct Message on Twitter, or email me at info@lavamarketing.ca if you have questions about Twitter. Hourly telephone coaching is available on an hourly fee basis. And I also welcome comments on this blog post.

Thanks for reading!

Courtenay Pitcher
Owner of Lava Marketing & vernongirl.com and happy life partner to Shawn for 19 years and counting.

http://www.vernongirl.com
http://twitter.com/vernongirl
http://www.lavamarketing.ca

 

Vernon Future shop specials for Nov. 12

These specials are available today only through Shawn Pitcher, Product Expert, at the Vernon Future Shop location on November 12th until 6:00 p.m. Call Shawn at 250-540-2872 or visit him in home theatre. He will give you extra discounts on add-ons if you mention you saw it on Twitter/VernonGirl.com.

 

Samsung 40" LN40B530 $799.99. Add Samsung Blu-Ray Player and The Dark Night movie for $99 or add Home theatre audio system $299.99 or add digital high definition PVR $299 (all add-ons are with T.V. purchase)

Sony 46” 120Hz 46V5100 $1399 save $200 add Sony Blu-Ray disc player for $49 or add Sony home theatre system $299.99 or add Play station3 $199 or high definition PVR $299  (all add-ons are with T.V. purchase)

 

Thanks for reading.

 

http://www.vernongirl.com

http://twitter.com/vernongirl

 

 

#Future Shop #Vernon Specials Nov. 6 to Nov 12, 2009

Shawn Pitcher, Product Expert, of Future Shop's Vernon, B.C. location is offering the following price drops for the period of November 6 to 12, 2009 inclusive. Ask for him. He's in Home Theatre. Call Shawn direct at 250-540-2872. Tell him you saw it on Twitter and he'll give you additional discounts on accessories.

Samsung LCD 120 Hz 40B610 $999

Samsung LCD 120 Hz 46B610 $1399

Samsung LCD 120 Hz 52B610 $1699

Sony XBR9 Series Price drops:

40" $1699

46" $2099

52" $2399

LG 240 Hz LCD 42LH55 $1299 installed

LG 240 Hz LCD 47LH55 $1599 installed

LG 240 Hz LCD 55LH55 $1999 installed

LG 50PQ12 Plasma $899

Keep your holidays warm with hot pricing from Pioneer. This is the biggest offer we've had to date on the Pioneer receiver with Blue Ray player.

The Pioneer VSX9140 with VDP 320 Blue Ray Player $1199.99 - save $380.

Sony V5100 Series LCD 120 Hz:

40" $1099.99 / 46" $1399.99 / 52" $1699.99

Follow Shawn on twitter: http://twitter.com/Shawn_Pitcher

Call him on his cell phone: 250-540-2872